Episode 131

Are We Setting Barometers? [E131]

Matt Fanslow discusses the importance of automotive repair shops setting a barometer for the value they provide. He compares this to consumer and professional products in other industries, like lawnmowers and chainsaws, to illustrate differences in quality.

Show Notes

  • Comparing lawnmowers and chainsaws (00:01:14) 
  • Demonstrating value in automotive repair (00:10:46) 
  • Marketing and communication strategy (00:12:57) 
  • Setting the barometer through demonstration (00:15:22) 
  • Utilizing social media and radio for marketing (00:17:34) 
  • Comparing Products (00:19:44) 
  • Demonstrating Value (00:20:51) 

Thanks to our Partner, NAPA Autotech napaautotech.com

Email Matt: mattfanslowpodcast@gmail.com

Diagnosing the Aftermarket A - Z YouTube Channel HERE

Aftermarket Radio Network: https://aftermarketradionetwork.com/

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Diagnosing the Aftermarket A to Z
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Matt Fanslow

Matt Fanslow is the diagnostic tech/shop manager at Riverside Automotive in Red Wing, MN. His primary responsibilities are to diagnose driveability and electrical/electronic issues, and perform most all programming, coding, initializing, adoptions, etc. Basically, if it needs to be figured out or has wires, it goes to Matt.

He’s been a tech since 1996. Matt is also a subject matter expert for ASE and has instructed at Vision Hi-Tech Training and Expo. Matt has participated on 18 ASE technical committees for the ASE Practice Test, A6, A7, A8, and L1 tests. He’s also done case studies for Standard Motor Products. Fanslow’s goal is to do everything in his power to improve the overall level of professionalism within the automotive and light truck repair trade and also raise the level of its public image.